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Bert
Randolph Sugar is this generation's most acclaimed boxing
journalist. He served as editor of three prominent magazines:
Ring Magazine, Boxing Illustrated, and Fight Game. Currently,
he offers his acerbic commentary on HBO's website and for
various television networks. As old school as 15-round championship
bouts and three-martini lunches, Sugar still composes on his
trusty Smith-Corona electric typewriter.
Behind
the ever-present fedora, cigar, and - ahem -- iced beverage
lurks a keen mind and a sharp wit. Sugar is a former advertising
executive - he wrote the words for the famous "N-E-S-T-L-E-S:
Nestles makes the very best. . ." ad campaign -- who changed
career course to become a sportswriter. He has written more
than 50 books, many of them about boxing, but with such diverse
titles as "The Complete Idiot's Guide to Pro Wrestling," "I
Hate the Dallas Cowboys: And Who Elected Them America's Team
Anyway?" (editor), "Hit the Sign and Win a Free Suit of Clothes
from Harry Finklestein," and "'The Thrill of Victory': The
Inside Story of ABC Sports." His most recent work is a compilation
of his boxing writing good-naturedly entitled "Bert Sugar
on Boxing: The Best of the Sport's Most Notable Writer" (Lyons
Press). The book includes profiles, historical pieces, and
Sugar's "rants and raves."
The 67-year-old
Sugar refuses to slow down. Among other projects, he has recently
completed a screenplay, co-written with Academy Award-winning
screenwriter Budd Schulberg ("On the Waterfront"), about the
Joe Louis-Max Schmeling heavyweight championship fight. Spike
Lee is slated to direct. He is also writing a children's book
and contributes a regular column for Smoke Magazine.
Born
in Washington, D.C., and raised in Richmond, Va., Sugar now
lives in Chappaqua, N.Y., or "right around the corner from
the Clintons," as he says, with his wife and "assorted animals."
--David
Davis
SportsLetter:
How did you get started as a writer?
Bert
Sugar: I just wanted to be a writer. I would've written on
bathroom walls with lipstick. . . . I was in advertising,
and on the night of the blackout in New York City, in 1965,
three of us advertising men went down to the bar and by candle-light
began to write a book called "Where Were You When the Lights
Went Out?" It was later made into a film with Doris Day.
SL: What
drew you to boxing?
BS: Several
things. I boxed as a kid - I was in CYO and in the Golden
Gloves in Washington, D.C. I was only white kid training in
Billy Edwards' gym. I was known as "the great white hopeless."
Second, growing up in D.C., what were my choices? There were
the Washington Senators, whose double-play combination was
short to second to the right field stands. And the Redskins
at that time were really bad. I followed all sports, but I
loved boxing. When I came to New York, I decided I wanted
to be a sportswriter. Unfortunately, most of the jobs were
taken. So I did what Roy Campanella did. When he tried out
for the baseball team and the coach said, "Take your positions,"
he saw no one behind home plate. So he became a catcher. At
the time, I was going to Toots Shor's every day, where all
the sportswriters gathered, and saw that the up-and-coming
writers were covering baseball and football. And basketball
was the hot new sport. I looked around and saw that the writers
covering boxing were all older men. There was no new blood
coming, so I stepped into the void.
SL: What
was it like to hang out in Toots Shor's?
BS: That
was fun. The writers sat at the bar all day and all evening
-- Paul Gallico, Bob Consadine, all the great ones - telling
stories and talking to Toots. A young upstart named Howard
Cosell used to hang around, before he was anybody, talking
nonsense. Joe DiMaggio would sit in his booth, smoking his
cigarettes. There was a real pecking order. Walter Smith -
better known as "Red" -- was my hero. He was the sweetest
of men - he and Jim Murray both. I tried to sit close to Red
and listen to him and soak it all in. One day, I saw him reading
his column. I asked him what he was doing. He said, "I just
want to see how the editors screwed it up." It was a gathering
spot, a real saloon, and there was camaraderie among the writers.
I don't think the sportswriters today have that. They stay
up in their rooms and compute their frequent flier miles.
They don't tell stories anymore; they surf the web. I learned
to wear a hat at Toots Shor's. All the old-time newspapermen
- like Harold Rosenthal, who broke in Roger Kahn at the Herald-Tribune
- wore hats indoors. I asked them, Why do you wear a hat?
They told me that, in the old days, when newspapers used linotype
presses, the linotype would throw off metal filings and this
would come down on their heads. So they wore hats indoors
to keep off the filament. I said, if I want to be a writer,
I'll wear a hat.
SL: In
the past few months, several fights have ended with controversial
decisions, including Oscar De La Hoya-Shane Mosley II and
Roy Jones, Jr.-Antonio Tarver. Is there a problem with the
judges or is it the way fans watching on television view the
fight?
BS: For
the record, I had Mosley winning and I had Tarver winning.
To answer your question: I think it's more the latter, but
it's probably both. Look, a biased judge is a biased judge
is a biased judge, whether through innocence or venality.
This isn't new. Everybody agrees that Jimmy Young beat Muhammad
Ali. Now, when the public roots for someone, that fighter
is going to win in their mind's eye, no matter what. It's
all subjective. And if you don't turn down the sound when
you're watching the fight, you're going to be unduly influenced
by what the announcers say.
SL: Should
they change the system to one where the judges' scores are
posted after each round?
BS: Not
at all. That takes away the most exciting element of boxing
- and one of the most exciting in all of sports -- that moment
when ring announcer Michael Buffer or Jimmy Lennon Jr. comes
to the mic and intones with the solemnity of Moses the decision.
That's true drama, and I wouldn't want to see that aspect
of boxing disappear. Also, they tried that in 1977, when Ali
fought Ernie Shavers. NBC showed the judges' scores after
each round. Angelo Dundee [Ed Note: Ali's longtime trainer]
was smart enough to have somebody watch the fight in the locker-room
and see the scorecards. He knew that Ali couldn't lose, so
Ali went into a shell for the last rounds of the fight. He
just didn't fight 'cause he didn't have to. So all that did
was deprive fans of action.
SL: At
this point, the most exciting American fighter out there is
James Toney. Why has the U.S. had so much trouble developing
young fighters recently?
BS:
You're talking primarily in the heavyweight division. The
heavyweight has gone north - as in, north of 250 pounds. A
kid who's 250 pounds and reasonably coordinated is better
off being a football player. He gets a college scholarship,
a signing bonus when he turns pro, a pension plan, all kinds
of safety nets. A fighter gets his brains bashed in. Anyone
with a quarter of a brain who thinks this out will choose
football. Boxing has always been the sport of the dispossessed
- whether it's the Irish, the Jews, the Italians, or African-Americans.
If kids get other chances to make a living and not get hit
in head, they'll opt for the other chance. That's why we no
longer have the Maxie Rosenblooms coming out of the tenements
anymore. Second, boxing is not that glamorous anymore. You
can't find it on network television. If you're not hooked
up for cable television or can't afford pay- per-view, then
you never get to watch boxing. So boxing has lost contact
with a generation of potential fighters. The only exception
to this - the only demographic where boxing hasn't lost its
edge on glamour -- is among Latinos.
SL: Why
isn't the Olympics still perceived as the stepping-off spot
for young American fighters?
BS: That
used to be our farm system, from Floyd Patterson to Muhammad
Ali (then Cassius Clay), to Joe Frazier to George Foreman.
In '76, all the fights were in prime-time, so the American
audience was introduced to Howard Davis, the Spinks brothers,
Sugar Ray Leonard. After '76, there was less and less exposure
to the point where, in 1996, the only fight they showed was
at 2 in the morning. And that wasn't even on the schedule:
the only reason they showed it was because David Reid, an
American, knocked out a Cuban with one punch. Now boxing [in
the Olympic Games] is downplayed to the point where it's a
minus 10 on the Richter scale.
SL: Is
the dominance of Latino fighters - and Latino fans -- a trend
that will continue?
BS: For
a while - yes. It's big for them. They build rings in their
backyards for their boys, like Oscar De La Hoya's father did.
This started with Roberto Duran - he opened the floodgates
- and then Julio Cesar Chavez furthered it.
SL: Are
you in favor of a national commission to "govern" boxing?
BS: Yes,
but understand its shortcomings. Boxing is the most international
of sports, and each country has its own system. A national
commission would only govern U.S. boxing, so there would still
be potential conflicts world-wide. And that's not even considering
the Indian reservations, which now host many boxing cards
and are their own sovereign nations. On the positive side,
it would probably get rid of the governing bodies - what I
call the "alphabet soups."
SL: What
else would you do to clean up and/or reform boxing?
BS: The
safety of fighters is important. I think there should be some
sort of national information bank so that fighters can't fight
in one state one week and then fight under a different name
in a different state the next week. I'd also like to see them
do something on the pension side. Somebody - the promoters,
the television networks -- has to give something back to the
fighters, to offer insurance and pension plans. If the fighter
fights so many rounds, he gets "X" amount of money into his
pension plan. And I think there should be uniform rules for
fights - whether it's the three-knockdown rule or whatever
-- in every state.
SL: In
the book, you write that you don't like to watch women box.
What's wrong with women in boxing?
BS: Let
me say from the start: women have every right to fight, just
like men have every right to strip at Chippendale's. I'm not
against women's sports - I enjoy women's tennis better than
men's tennis. At least they have volleys that last more than
three seconds. I was raised in a southern climate. I've always
believed that men are stronger and women are smarter. I just
don't want to see women with their noses coming out of their
ears. And I also don't think most women can fight - I think
they're there for the novelty.
SL: What
fights would you most like to see today?
BS: A
third Barrera-Morales. De La Hoya-Floyd Mayweather, if Mayweather
can move up in weight. Mayorga-Mosley. The heavyweight division
is on the cusp of being called off due to lack of interest.
The most serious boxing fan wouldn't recognize Corey Sanders
if he walked down the street in his robe, with boxing gloves
on.
SL: How
will history judge Lennox Lewis?
BS: I
rank him as the greatest heavyweight champion of the 21st
century. He doesn't break into my top 25 all-time heavyweights.
SL: How
will history judge Mike Tyson?
BS: Ironically,
much better than Lennox. Mike has almost become a pitiable
character. That said, there's still resonance of deep feelings
for Mike. I don't think there ever was with Lennox, going
back to the Olympics when he fought for Canada. Mike Tyson
had a following - and it's still there. We remember Tyson
as a youth, when he beat Michael Spinks in 91 seconds - and
we don't remember him being counted out on his back.
SL: How
will history judge Oscar De La Hoya?
BS: Very
well. Oscar is the boy-next-door type. I think he'll come
out very well, particularly with the fact that he beat Trinidad,
regardless of what three judges said.
SL: Do
you think he'll fight again?
BS: I
knew damn well that if Mosley won, De La Hoya wouldn't quit,
like he said he would. Oscar is an ATM machine, and he's not
going to quit with an "L" as his last fight.
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